Nike Hypercharge 3D Motion Graphics Commercial


content creation | 3D motion design

As part of Nike’s Hypercharge product line for Spring 2018, speed to water and quickness in all dimensions was the guiding creative direction for the product design. In keeping with Nike’s innovative, athletic, and bold style; SICKBOAT was hired to build a :60 second 3D motion graphics commercial highlighting the unique elements of the product line’s design.