Riskified Logo Animation
Top Logo Animation Company creates a custom animated logo for Riskified
Riskified is a frictionless fraud management company for ecommerce.
They empower businesses to realize the full potential of ecommerce by making it safe, accessible, and frictionless.
Leveraging the timeless principles of our logo animation guide and logo animation essentials, we brought to life Riskiefied's story, mission, and message of "safe, accessible, and frictionless fraud detection" in a simplified 2D animated logo using Adobe After Effects.
A big element to their software is the use of machine learning algorithms on many of the world's largest online merchants.
This creates a network effect that feeds data points and fraud patterns into the algorithms.
We adapted and expanded this storyline by opening the logo animation with the circles animating inwards, then scanning the data points and patterns.
Once cleared of any fraud, the checkmark appears for an approved transaction.
We then spun the approved checkmark into the Riskified checkmark logo and animated the typeface in an elegant and dynamic motion.
They can use it throughout much of their marketing material as an intro / outro to brand videos, email signatures, presentations, social media, their website, and digital ads.
Looking for a custom logo animation that leaves an immediate and unforgettable brand impression?
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